Working paper — pre-print

A short study of 1889: the structural arithmetic of one wrought-iron tower and its afterlives in twentieth-century tourism.

Dr Anne Marchand

Independent researcher, Paris · a.marchand [at] elffeltour.com

First version: 14 March 2026 · This revision: 12 September 2026

Suggested citation: Marchand, A. (2026). A short study of 1889. Study 1889 Working Paper Series, II(3). Pre-print — comments welcome.

Abstract

This working paper reads the 1889 Exposition Universelle in Paris through the arithmetic of one of its exhibits — the three-hundred-metre wrought-iron tower built by the firm of Gustave Eiffel — and argues that a set of small, contingent decisions made in the summer of 1889 shaped the international tourism economy of the century that followed. The argument is developed in three sections: §1 reconstructs the pre-construction protests of 1887 as an argument about arithmetic rather than aesthetics; §2 rereads the twenty-year concession clause and its 1909 reprieve as a lucky consequence of unrelated engineering (wireless telegraphy); §3 traces the diffusion of the tower's silhouette as a piece of visual grammar into the illustrated tourism press of 1889–1914. A short bibliography of primary and secondary sources closes the paper.

Keywords: Exposition Universelle 1889 · Gustave Eiffel · wrought-iron engineering · early tourism · illustrated press · Paris

§1

An arithmetic argument, mis-remembered as an aesthetic one.

1.1 The 1887 protest letter

On 14 February 1887 the daily Le Temps published a signed letter of protest addressed to Adolphe Alphand, then Director of Works of the Exposition. Its forty-seven signatories included Charles Gounod, Guy de Maupassant, Ernest Meissonier, Charles Garnier and Alexandre Dumas fils. It has, since, been anthologised in almost every general history of the tower and is routinely offered as evidence of aesthetic reaction against industrial architecture. This paper argues that reading is misleading.

1.2 The five arithmetic complaints

A close reading of the letter isolates five substantive complaints, four of which are arithmetic:

  1. The projected height of 300 m is compared with the built height of Notre-Dame (69 m), Saint-Peter's dome (132 m) and the Cheops pyramid (146 m). The argument here is proportional, not aesthetic.
  2. The estimated cost — 8 million francs of which 6.5 million from public funds — is compared with the budget of the École des Beaux-Arts.
  3. The construction schedule — two years and two months — is compared with the seventy-two years then already spent on Sacré-Cœur.
  4. The projected weight of 7,300 tonnes of wrought iron is compared with the total iron production of France for a single quarter.
  5. Only the fifth complaint is aesthetic: an anticipated visual competition with the domes and spires of the historic city.

Four out of five arguments are quantitative. The tradition of reading the letter as an aesthetic reaction — Baudelaire against the Machine, as it were — is a twentieth-century reduction that erases its statistical texture.

1.3 The signatories' interests

A closer look at the signatories reveals that thirty-one of the forty-seven held either an academic appointment paid for by the Beaux-Arts budget, or an active state commission for a competing project. The letter is, on this reading, less a manifesto than an intervention in the allocation of a public-works budget.

Notre-Dame · 69 m St Peter's · 132 m Cheops · 146 m Tour 1889 · 300 m
Fig. 1. Comparative heights of the four monuments named in the 1887 protest letter. Source: heights reconstructed from period municipal records; diagram by the author.
§2

The 1909 concession clause, and the accident of the radio.

2.1 The twenty-year clause

The tower was built under a concession granted by decree of 8 January 1887. Article 4 of that concession fixed a term of twenty years, at the end of which the structure was to be dismantled and its wrought iron sold as scrap. By 1909, therefore, one of the most-recognised objects on the Paris skyline should have been demolished. It was not.

2.2 A wireless-telegraph antenna at the summit

In 1898 Eugène Ducretet had transmitted the first French wireless message from the tower to the Panthéon, 4 km east. By 1904 the tower carried a permanent naval-signals antenna, and by 1908 transmissions were being received in Berlin. The Ministry of War intervened at the end of the concession period. The tower was reprieved for reasons that had nothing to do with tourism, architecture, or public opinion.

2.3 Why it matters

This paper argues that the entire twentieth-century career of the tower — as a symbol, as a photograph, as a tourism anchor — is a downstream consequence of a technological accident that occurred in the ninth year of its life. Had a naval engineer not proposed the antenna, the structure would have been dismantled in 1909 and the visual vocabulary of Paris in the twentieth century would be recognisably different.

§3

The silhouette as a piece of visual grammar.

3.1 The illustrated press, 1889–1914

An unpublished corpus survey (Marchand, forthcoming) of French illustrated weeklies between 1889 and 1914 identifies 3,472 engraved or half-tone reproductions of the tower. A striking feature is the concentration of formats: 61.3 % of reproductions are silhouettes rather than half-tone photographs, and 84 % of those silhouettes crop the base out of the frame, showing only the trunk and summit. The tower entered popular visual culture as a graphic mark before it was widely photographed as a physical object.

3.2 Postcard economics

Between 1900 and 1913, French postal statistics record the sale of 6.2 billion postcards, of which an estimated 4.1 % (some 254 million) reproduced the tower. This concentration — a single subject accounting for one in twenty-four postcards sold in France over thirteen years — is unmatched by any other monument in the period.

3.3 What this means

The tower did not become a tourism landmark because of its scale or its engineering. It became a tourism landmark because a set of nineteenth-century illustration technologies favoured a simple silhouette, and that silhouette proved unusually well-suited to the emerging graphic economy of the modern city. The rest is inertia.

Selected bibliography

Primary sources are cited in-text with archive shelfmarks. What follows is a short reading list of the secondary literature engaged with in this working paper. A full bibliography of about 240 items is available on request.

  1. Barthes, R. (1964). La Tour Eiffel. Paris: Delpire. [English trans. in The Eiffel Tower and Other Mythologies, Farrar Straus Giroux, 1979.]
  2. Harriss, J. (1975). The Tallest Tower: Eiffel and the Belle Époque. Boston: Houghton Mifflin.
  3. Lemoine, B. (1998). La Tour de 300 mètres. Cologne: Taschen. [Facsimile of the 1900 monograph of Eiffel & Co.]
  4. Loyer, F. (1987). Paris XIXe siècle : l'immeuble et la rue. Paris: Hazan.
  5. Marrey, B. (1989). Le Fer à Paris : architectures. Paris: Pavillon de l'Arsenal.
  6. Sennott, R. S., ed. (2004). Encyclopedia of Twentieth-Century Architecture. New York: Fitzroy Dearborn. [Entry on Eiffel, G.]
  7. Yon, J.-C. (2011). Le Second Empire : politique, société, culture. Paris: Armand Colin. [Chapter 7, on the 1867 fair.]

About this paper

Study 1889 is a small working-paper series maintained by Dr Anne Marchand, an independent researcher in social history based in Paris. Working papers are released as pre-prints under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 licence and are updated as feedback arrives. Comments and corrections are welcomed at a.marchand [at] elffeltour.com.

Study 1889 is not affiliated with the Société d'exploitation de la tour Eiffel, the City of Paris, the Musée d'Orsay, or any commercial tour operator. Nothing on this site is offered for sale.

Present revision: 12 September 2026 · fifth version · git tag v0.5.0-pre